Top 10 Most Wanted Apps That Don’t Exist Yet

Are there any apps that don’t exist yet? It’s not many years ago that the word “app” had very little meaning to most of us. However, when Apple launched its “App Store” in 2008 the word soon became a global term and in 2010 it was listed as “Word of the Year” by the American Dialect Society. Today the world of smartphones and tablets would not be what it is without its billions of apps.

According to a forecast by Statista, the market for mobile applications will continue to accelerate as the number of downloaded apps is expected to increase to 241 billion in 2024.

Statista – This statistic presents the number of mobile app downloads worldwide from 2016 to 2019 (in billions).

With such a massive number of apps available, here at Artificial Solutions, we thought that surely there couldn’t be many more apps for developers to come up with. However, curious to find out what types of apps people are still yearning for, we carried out an independent survey to discover what the ultimate apps that you, the people, would like to have – and here we go:

Here are the Top 10 Most Wanted Apps that don’t Exist yet

1. An app that assesses how to best manage your savings and keeps you from spending more than your set budget.

2. An app that allows you to scan anything and find it online to purchase.

3. An app that creates more hours in the day.

4. An app that motivates kids to do their chores using a variety of highly-personalized techniques, including tracking, rewards and songs.

5. An app that allows you to get digital receipts for every transaction you make at stores or shopping centers.

6. A public transport app that informs you of routes, delays and seats available in real-time.

7. A Crime-watch application that alerts you in areas with criminal activity, such as pickpockets, anywhere in the world.

8. A unique app to schedule appointments, whether it’s with the doctor or your hairdresser.

9. An app that lets you know what private information other apps are collecting from you.

10. One app to rule them all!

Which one is your favorite? Personally, my favorite app would be number 3.

But if we think about it, even if all these Apps were already a reality, having to download and manage so many apps could be overwhelming, for both users and companies.

Fortunately, today there are already technologies, such as AI chatbots, that allow us to do the same without having to download anything to our devices.

Chatbots vs Mobile Apps

Chatbots can do everything consumers need; from placing an order, checking the status of a transaction, to finding out if the item you want is back in stock, in a direct and conversational manner.

Below, we will discuss some of the advantages of using chatbots instead of mobile applications.

Improve Personalization

Unlike apps, which only allow for limited customization of settings or notifications, chatbots learn from past conversations and save that information to provide the user with a tailored experience. This allows them to offer related products or discounts that may be of interest and thus improve brand engagement.

For instance, the cosmetics manufacturer Shiseido wanted to take its Beau-co app to the next level and develop a closer relationship with its teenage customers in Japan.

They decided to develop a smart online assistant, using the Teneo platform, that would be easy to update with new knowledge and skills, offer high-quality service and create a positive customer experience.

Reduce Customer Friction

According to a study by Localytics, brands are finding that mobile applications are not providing the level of customer adoption and engagement they had hoped for. The reason is that often the customer is faced with friction points, like registering or signing up to access the app or becoming familiar with a new user interface.

In addition, having too many Apps on the phone also slows down the device and causes storage problems.

As a result, nearly 80% of smartphone users spend their time on their three favorite Apps, and 96% on their top 10 personal Apps.

Scale Easily

While applications need to be installed on the devices, chatbots can easily be integrated with messaging Apps such as Facebook or WhatsApp and act as a single point of interaction, leaving the user with the choice of which channel to use to carry out their task.

Platforms like Teneo allow brands to create a solution that can be deployed into multiple platforms, services and devices. In addition, with Teneo, chatbot solutions developed in one language can be expanded to more than 35 in a matter of minutes.

All this allows companies to reach a wider audience and provide a uniform user experience over any channel the customer decides to interact with.

Reduce Costs

Developing an app is a process that takes a lot of time, resources and money. Companies need a dedicated team of developers to maintain, update and fix bugs, not to mention if they want to expand the app to different languages.

All this effort does not always achieve the expected return on investment (ROI), since it is very difficult for new Apps to stand out in the vast amount available today in the App Store or Google Play.

It is therefore not surprising that many companies prefer to invest in developing a chatbot rather than an application. According to Gartner, by 2021 more than 50% of companies will spend more per year on creating chatbots than on developing traditional mobile Apps.

Will mobile applications then simply disappear? It is unlikely. But we can be sure that chatbots will predominate in presence and use, while applications will become one of many options for customers.

 

Chatbots: The Definitive Guide (2020)

Everything you ever wanted
to know about Chatbots

Learn everything from chatbot fundamentals to AI chatbots, statistics and what we can expect in the future.

Read the Guide

Author:
Andy, who lives with his family in the UK, is Chief Marketing & Strategy Officer at Artificial Solutions. A regular speaker at industry conferences and events, Andy delivers insight on the rise of AI, the challenges businesses face and the future of intelligent conversational applications.

Leave a Reply

Your email address will not be published. Required fields are marked *