Artificial Solutions: Industry Insights, Intelligent Assistants Conference


Artificial Solutions, the natural language interaction (NLI) specialist that enables users to have a  meaningful, humanlike interaction with technology, today announced Andy Peart, chief marketing and strategy officer, and Dave Parsin, vice president of strategic sales, will share the latest insights around conversational commerce and chatbots at this year’s Opus Research Intelligent Assistants Conference in San Francisco, September 18-19, 2017.

Peart will join an opening day panel entitled “Brands, Bots and Conversational Commerce.” The discussion will cover the rise of the megabit – including Amazon Alexa, Siri, Google Assistant, Cortana, and Samsung’s Bixby – and its role in brand equity. The panel includes Wally Brill, senior persona designer of Adecco at Google, and Opus Research analyst Amy Stapleton.

“As the momentum for conversational AI continues at a feverish pace, it is natural for companies of all shapes and sizes to question the value and opportunity it presents,” said Peart. “There is no question that brands today must invest in chatbot and conversational commerce opportunities, but they must do so in a way that stays true to their brand. I’m looking forward to sharing insights with my fellow panelists on how all organizations – not just the tech giants – can deliver cutting-edge AI capabilities to their customers while maintaining brand independence and integrity.”

Parsin will join a discussion on day two entitled “Building the Business Case for Intelligent Assistants and Chatbots,” covering the need to build a solid business case before deploying intelligent assistants. In addition to Parsin, the panel will include Peter McKean, CEO of Synthetix; and Tobias Goebel, director of emerging technologies at Aspect Software.

In addition to participating on the program, Artificial Solutions will also exhibit during the conference.

Opus Research is a diversified advisory and analysis firm providing critical insight on software and services, focused on conversational commerce, the merging of intelligent assistant technologies, contact center automation, intelligent authentication, enterprise collaboration and digital commerce. It’s IA Conference series began in 2014, and highlights efforts to improve customer experience, mobile apps, e-commerce, self-service efficiency, chatbots and conversational commerce.

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