People First, Technology Second: It’s Time for Businesses to Get Personal

At Artificial Solutions, we’re all about making technology think, and making it work for the individual by offering them truly personal service.

This people-centric emphasis is becoming ever-more important in a world where the customer sets the rules and defines the relationship. Todd McKinnon, CEO of Okta agrees with this philosophy, and has written a great blog over at

“In order to unlock the opportunity for “people-centric” experiences and to realize the new kinds of business value those experiences can generate, IT leaders need to re-prioritize, understanding their people — employees, customers and partners — and their needs first.  The technology that should serve those needs comes second. The ease at which end users are able to interact with your business and get the information they need on their terms becomes the differentiator.”

You can read the full blog here:  People First, Technology Second: It’s Time for Businesses to Get Personal

Andy, who lives with his family in the UK, is Chief Marketing & Strategy Officer at Artificial Solutions. A regular speaker at industry conferences and events, Andy delivers insight on the rise of AI, the challenges businesses face and the future of intelligent conversational applications.

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