Artificial Solutions Capitalizes on Success In The Netherlands With New Office And Appointments

Artificial Solutions, the natural language interaction and Customer Service Optimization specialist, announced today that following considerable success in the Netherlands and Belgium it is expanding its operations in the region. To support the continued growth Artificial Solutions has opened new offices in Hilversum and appointed Hette Mollema as Sales Director and Lucas Willering to the position of Pre-sales Manager. The new office and sales appointments continues Artificial Solutions expansion plans for 2011, following the announcement earlier this year of the opening of an additional office in the UK.

Hette Mollema brings with him a wealth of knowledge of the software industry having held sales roles with some of the world’s leading vendors including Exact Software, PeopleSoft, and subsequently Hyperion Solutions as Sales Director. With a background in accountancy, Mollema will bolster the Netherlands sales team and provide the drive and experience required to capitalise on Artificial Solutions success in the Benelux region.

Lucas Willering is a pre-sales and senior web consultant with over 15 years of experience and a Masters degree in Information Systems Development. His previous experience as principle consultant for a number of Java-based content management system implementations for high profile companies such as AEGON, Westpac and Nintendo will be a great asset for Artificial Solutions’ customers.

“The appointments of Hette and Lucas will help us to maximise our sales potential both in the Netherlands and in Belgium,” says Ger Kors, VP Sales of Artificial Solutions. “With an estimated two thousand call centres operating in the Netherlands alone, the region offers Artificial Solutions considerable opportunities for our intelligent virtual assistants that significantly improve customer service and dramatically reduce call centre costs.”

Artificial Solutions’ Virtual Assistants are capable of holding ‘human-like’ intelligent, two-way conversations. It can interpret requests, respond with meaningful replies and perform related tasks such as navigating to a relevant webpage or help complete a form. It has the ability to remember facts, learn from the conversations and access online information by integrating with enterprise systems.

Unlike other virtual assistants that often have no underlying knowledge and are only able to perform basic tasks, Artificial Solutions’ intelligent virtual assistants improve customer experience and achieve significant cost savings by resolving complex issues without the need to revert to a live agent. The Netherlands has long since been known for its leadership in the call centre industry and the expansion of Artificial Solutions presence in the region is reflects this importance.

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